The Digital
Footprint
Matrix.
At Silk Market Metrics, we believe transparency is the foundation of high-tier data analytics. This policy outlines how we utilize cookie files to refine our data intelligence and provide seamless enterprise insights across the Vietnamese digital landscape.
Why does a data-forward firm use tracking?
Essential Functionality
Cookies are small text files that act as a memory for the web. For our cross-industry data analytics platform, they ensure that your session data remains secure and that high-load intelligence dashboards load with precision. Without them, the sophisticated authentication protocols we use to protect client data would fail to maintain state.
Experience Optimization
We use analytical cookies to understand how our users engage with our enterprise insights. By observing navigation patterns, we can eliminate friction in the user journey. This is not about individual surveillance; it is about the aggregated data intelligence that allows us to build a faster, more responsive environment for Vietnamese enterprise leaders.
Regional Compliance
Operating out of Nguyen Hue 210, we align our cookie logic with local regulatory expectations and global best practices. Every byte of data stored via cookies is encrypted and strictly scoped to the duration of its functional necessity.
The Taxonomy of Cookies
Strictly Necessary
Non-negotiable infrastructure.
Required for secure login, load balancing, and form submissions. These do not store any personally identifiable information and are purged once the session expires.
Performance
Efficiency metrics.
Used to track page speed, referral sources, and heatmaps. This data allows us to prioritize server resources for high-demand enterprise insight reports.
Functional
Personalized workflow.
Enables video playback, language preferences, and customized analytics views. These may be set by third-party providers whose services we have integrated into our stack.
DATA IS THE NEW CURRENCY, BUT TRUST IS THE UNDERLYING GOLD STANDARD.
Silk Market Metrics operates on the principle of minimal data collection. We only track what we must to serve the enterprise objectives of our clients in Vietnam and beyond.
Registry of Active Cookies
A transparent audit of the cookies currently deployed on SilkMarketMetrics.digital.
| Source | Purpose | Duration | Class |
|---|---|---|---|
| Site Auth | Maintains the cryptographic integrity of client login sessions for dashboard access. | Session | Essential |
| Traffic Intelligence | Aggregated behavioral data used for optimizing regional CDN routing in Ho Chi Minh City. | 1 Year | Analytics |
| Visual Prefs | Stores theme settings and data visualization layout choices for individual users. | 30 Days | Function |
| Cross-Site Metrics | Used to measure the impact of our enterprise insights webinars via encrypted tags. | 90 Days | Marketing |
Management of Preferences
Final control rests with you. Most web browsers are configured to accept cookies by default, but you can modify these settings via your browser’s preference pane. Please note that disabling essential cookies may impact the performance of our data analytics tools and secure dashboard features.
Questions? Reach out to our Data Privacy Officer.
Silk Market Metrics
Nguyen Hue 210, Ho Chi Minh City
info@silkmarketmetrics.digital